During the victory over Ohio State, Texas coach Steve Sarkisian had an uncomfortable exchange with ESPN reporter Holly Rowe. The exchange on the sideline was strained, with Sarkisian looking away. It sparked backlash on social media and from pundits like Paul Finebaum and Gordon Monson. The moment was broadcast live, boosting the backlash. The University of Texas afterward cited 'technical difficulties' for the awkward exchange, stating that equipment problems disrupted the interview. Clips of the moment were widely shared by viewers.